Sneakerheads are obsessed with the latest trends, willing to camp for days and stay alert for notifications, even with a 1 in 10,000 chance of scoring new kicks. Imagine if they showed the same dedication to learning a language! Introducing Fluent Kicks, a unique collaboration with Nike SP, dropping on International Language Day. 🌐👟Brazil's deforestation crisis has sparked global debates, highlighting how our celebrations, like music festivals, often harm the environment. Partnering with Heineken's Green Your City, we transformed Brazil's biggest music festival into a reforestation effort 🌳🎶. We're urging everyone to party hard and contribute to reforestation with seed-filled cups! 🌱🍻Ice cream boosts our serotonin and dopamine, making us happier 🍦😊. Treats like Twister are summer favorites, but in rainy Dutch winters, ice cream consumption drops and the bright colors fade. We're teaming up with Dutch mural artists to use hydrochromic paint that reveals Twister's vibrant colors when it rains. 🌧️🎨Dior, renowned for its 200+ exquisite fragrances, introduces MéloDior, an AI-powered innovation that matches perfumes to your music playlists. By analyzing your musical preferences, MéloDior curates personalized fragrance recommendations, blending the worlds of scent and sound for a unique, harmonious experience. 🎶🌸In a world of escalating climate concerns, teenagers are more tuned into the digital realm than nature, often recognizing brand logos better than local plants or trees. Our solution, the Fortnite Excursion, aims to spark their enthusiasm for nature literacy, bridging this knowledge gap and fostering a deeper connection with the environment through their digital interests. 🌿🎮We've teamed up with Tinder to make fitness fun and approachable! With GymShark, elevate your dating game and fitness journey. Get ready for a one-of-a-kind experience! 💪💖Global music often overshadows ancient traditions. UNESCO's Intangible Cultural Heritage Programs aim to preserve these traditions. UNESCO and Just Dance have launched the Save the Dance Initiative, featuring over 50 endangered music and dance styles. This in-game activation helps users explore their heritage, connect with ancestors, preserve customs, and bridge generational gaps while keeping the groove alive . 🌍 🕺💃 🎵